Household Furnishings

Home Furnishings Living Room

Reach a broad audience of affluent readers who plan to purchase home furnishings with your cost effective ad in Tidbits!


1 in 3 Tidbits® readers plan to purchase Household Furnishings.

    All are home or condo owners who said they plan to buy furniture and other household furnishings within the next 12 months.

     In a comprehensive study of Coachella Valley Tidbits® readers 34% specifically stated they intend to make household furnishings purchases within the next year.

     These shoppers will be looking for your advertised household furnishing products in the pages of Tidbits®.

Here’s a closer look at this target audience segment:

Age           % of Readers

  • 35 – 54       (15%)   

(Men: 26% Women: 74%)

  • 55 – 64       (26%)   

(Men: 49%  Women: 51%)

  • 65+            (57%)   

(Men: 49%  Women: 51%)

Woman sitting on white couch in jeans

46% Have annual household incomes of $75,000 and up:

30% $50,000 – $74,000

16% $75,000 – $99,000

18% $100,000 – $149,000

12% $150,000 and up

86% say they are likely to clip and use store coupons

55% do not read the Desert Sun 

95% do not read the Press Enterprise


REACH THEM ALL in the Coachella Valley’s best loved and most widely read weekly publication

Contact us at (760) 320-0997, or email: to find out how easy it is to start your cost effective ad schedule TODAY.

Click here to view the “Household Furnishings” PDF.

*Data based on 914 survey responses of Coachella Valley Tidbits readers, tabulated by JNS Marketing Group